{"id":10614,"date":"2026-03-15T11:31:08","date_gmt":"2026-03-15T11:31:08","guid":{"rendered":"https:\/\/outdoorthrill.cfd\/?p=10614"},"modified":"2026-03-15T11:31:08","modified_gmt":"2026-03-15T11:31:08","slug":"nwsl-why-us-soccer-franchises-have-bespoke-womens-football-stadiums-and-will-wsl-teams-follow-suit","status":"publish","type":"post","link":"https:\/\/outdoorthrill.cfd\/?p=10614","title":{"rendered":"NWSL: Why US soccer franchises have bespoke women&#8217;s football stadiums, and will WSL teams follow suit?"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Like with WSL clubs, most US teams share another franchise&#8217;s premises, be it a men&#8217;s team&#8217;s ground or a venue usually reserved for other sports, such as NFL stadium Lumen Field for Seattle Reign.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Kansas City buck this trend, and Denver Summit president Jen Millet believes it makes financial sense to follow suit.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;A big part of a sustainable business model is controlling revenue streams,&#8221; Millet says. &#8220;Women have been tenants and missed out on those things \u2013 food, beverage, parking, rentals, retail.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;It&#8217;s massively important to operate your own stadium.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Having their own venue has also enhanced KC Current&#8217;s marketing strategy &#8211; something Kirsten Ross, president of official supporters&#8217; club The Blue Crew, says has greatly raised the team&#8217;s profile.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;[The club] do a really good job of ramping up when the team is playing,&#8221; she says.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;Previously, people had no idea FC Kansas City existed. Now you can&#8217;t walk anywhere without knowing there&#8217;s a game for KC Current.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Chris Long argues a bespoke stadium brings the best out of players \u2013 after all, Kansas City dominated the 2025 regular season and won the NWSL Shield by 21 points, even if they lost in the play-offs.<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">&#8220;It&#8217;s the feeling of belonging,&#8221; he says. &#8220;If you&#8217;re a tenant, the schedule isn&#8217;t based on you&#8230; you put your stuff in the locker room but have to take it out because it&#8217;s temporary.&#8221;<\/p>\n<p class=\"ssrcss-1q0x1qg-Paragraph e1jhz7w10\">Jemison adds: &#8220;You feel like a visitor in your own home. We didn&#8217;t want that.&#8221;<\/p>\n<\/div>\n<p><br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Like with WSL clubs, most US teams share another franchise&#8217;s premises, be it a men&#8217;s team&#8217;s ground or a venue usually reserved for other sports, such as NFL stadium Lumen Field for Seattle Reign. Kansas City buck this trend, and Denver Summit president Jen Millet believes it makes financial sense to follow suit. &#8220;A big<\/p>\n","protected":false},"author":1,"featured_media":10615,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-10614","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-football"],"_links":{"self":[{"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=\/wp\/v2\/posts\/10614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10614"}],"version-history":[{"count":0,"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=\/wp\/v2\/posts\/10614\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=\/wp\/v2\/media\/10615"}],"wp:attachment":[{"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10614"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10614"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/outdoorthrill.cfd\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}